Apple has made changes to revised app store guidelines that threatened to block a wide range of small business apps created with templates, DIY tools, and SMB app platforms.
The guidelines were originally revised earlier this year to ensure a minimum standard of quality and uniqueness for apps accepted to the App Store, and to make sure that they are not simply “wrapped” websites or social media pages. The revisions were also intended to limit spam in the App Store. A number of developers and app-creation companies catering to SMBs and non-profit organizations that had thought they would be unaffected by the changes, however, were recently informed that their apps would be banned as of January 1.
App store review guideline 4.2.6 previously said: “Apps created from a commercialized template or app generation service will be rejected.”
The rule has now been amended to read: “Apps created from a commercialized template or app generation service will be rejected unless they are submitted directly by the provider of the app’s content. These services should not submit apps on behalf of their clients and should offer tools that let their clients create customized, innovative apps that provide unique customer experiences. Another acceptable option for template providers is to create a single binary to host all client content in an aggregated or “picker” model, for example as a restaurant finder app with separate customized entries or pages for each client restaurant,


At the ePages Commerce Summit in Hamburg, Germany this week, 1&1 Internet launched a new range of e-commerce shop packages powered by ePages cloud software.
The new 1&1 shop range is based on ePages Now, cloud-based software designed for rapid and easy deployment, shop functionality, and responsive websites.
Recent numbers from Statista indicate that SMB retailers account for a significant portion of the growth in online shopping revenues, set to reach $4.5 trillion by 2021. 1&1 has millions of SMB customers that will benefit from its new e-commerce offerings, according to the company.
With ePages Now, users can select a layout and customize it with a drag-and-drop design editor, and sell across different synchronized and inventoried sales channels such as marketplaces or comparison shopping engines using a “commerce cockpit.”
“Business success in the digital world is above all driven by speed and flexibility – thus SMBs must constantly adapt their business according to the high expectations of their customers in order to remain competitive,” 1&1 Internet CEO Robert Hoffmann said. “This applies especially to the ecommerce sector. With our revised eShop portfolio, we offer ‘ecommerce for everyone’. Using the 1&1 eShop based on ePages techology, SMBs can sell fast and easily on all channels. At the same time, they can concentrate on their core business – we will take care of the rest.”
The ePages Now-powered shops


Melbourne IT will offer 2nd Watch’s Cloud Factory to allow its SMB customers to move to AWS public cloud.

The post Melbourne IT Partners with 2nd Watch for Cloud Migration appeared first on Web Hosting Talk.


The much anticipated Google Domains launched to public US availability in beta on Tuesday. The beta launch also includes several new features and improvements, as Google tries to muscle in on registrars like VeriSign and Sedo and even SMB one-stop shops like GoDaddy and

The post Google Domains Launches Public Beta in US, Offers Over 60 New TLDs appeared first on Web Hosting Talk.


At the third annual ResellerClub presents HostingCon India, the SMB and SMEs in India got to understand the importance and the inevitability of IT services to their business.

The post ResellerClub Presents HostingCon India 2014 in Photos appeared first on Web Hosting Talk.


The global SMB market for the major hosted services will be $95.7 billion by the end of 2015 – growing, on average 28 percent over the next three years – according to forecasts in the new set of “SMB Cloud Insights” reports from virtualization and automation software provider Parallels.


Although more web hosting companies are developing cloud services, getting to launch can be a complex task. You need to evaluate platforms from different providers, overcome the inevitable obstacles of implementation, and build new cloud services your customers will love.

But even when your cloud services are ready to use, new obstacles appear on the horizon. Once you have created cloud hosting plans, you need a way to market those services, drive sales, and maximize your return on investment.

By attending the “Selling Cloud Services” session at HostingCon 2013, you can learn how to develop a sales program that will attract new and existing customers to move their business into the cloud. In “Selling Cloud Services,” you will hear everything from choosing the products your customers are most likely to buy, to making your services stand out in an increasingly crowded market.

The competitive cloud

According to data from Parallels SMB Cloud Insights, the global SMB cloud market will grow to an estimated $95 billion by 2015. In the next two years, the demand for cloud services will dramatically increase.

But while this growth in demand represents new opportunities for hosting companies, it also reflects the significant increase in competing cloud services. If you are preparing to launch your cloud hosting plans, you are certainly not alone.

Major players in the web hosting industry already offer cloud services, often on purpose-built infrastructures. Whether your business has an established presence or you are using cloud opportunities to propel your growth, you need to find a way to stand out from competing products and accelerate your sales.

Most hosting companies have three goals when new services are launched:

  • Encourage existing customers to migrate to new services with higher margins
  • Position new services within a product hierarchy, giving customers a natural upgrade path
  • Attract new prospects by making new services unique and distinct from competitors

Achieving these goals requires a strategic approach to sales. By keeping sales strategy in mind as you plan, develop, implement and market your cloud services, you can ensure the potential of the cloud will turn into tangible results for your business.

Develop a sales strategy for the cloud at HostingCon 2013

With the right products and an appropriate program for selling them, the cloud is an excellent opportunity that every web hosting or internet services company should be working on. Before you start creating your services, get expert advice on cloud sales strategies at HostingCon 2013.

In “Selling Cloud Services,” John McMillan, Director of Business Consulting Services at Parallels, will guide you through the process of getting into the cloud with sales as his focus. Drawing on insights gained from helping hundreds of businesses find cloud success, McMillan will share practical tips on product selection, differentiation, and designing sales programs to take your sales to the next level.

“Selling Cloud Services” takes place on Tuesday, June 18th at 3:00pm.

Register now for HostingCon 2013 and attend “Selling Cloud Services” and learn how to differentiate your cloud services.

For all the latest HostingCon news and information, visit HostingCon – Premier Industry Conference and Trade Show for Web Hosting and Cloud Service Providers


GridstoreTM, the leader in software defined storage, today announced that Chris Sterbenc, vice president of sales for Gridstore, has been named to the SMB 150 list for the second straight year

Source: Gridstore\’s VP Of Sales, Chris Sterbenc, Named To SMB 150 List


SoundConnect announced the launch of a new service offering to assist small and medium size businesses with reliable, cloud based services. SoundConnectamp;rsquo;s Cloud Service Suite delivers the same service options to the SMB that were once only available to the enterprise customers.

Source: SoundConnect Announces Suite Of Cloud Services


(The Hosting News) - Parallels, the hosting and cloud services enablement leader, today released the latest updates to Parallels SMB Cloud Insights™, its primary and proprietary research that profiles the buying behavior of small and medium businesses (SMBs) with regard to cloud services. Now entering its third year of annual publication, the research results continue to confirm that SMBs remain the fastest growing segment for cloud services and the optimal target market for service providers of all sizes, with the global market for SMB cloud services expanding at a 28 percent CAGR to $95 billion by 2015.

In addition to offering the complimentary research reports, this year Parallels is furthering its investment in industry knowledge by enhancing its interpretations and conclusions of the data by leveraging a Kano analysis and conjoint analysis to provide guidance for optimizing cloud bundles and pricing strategies. Preliminary results from these deeper analytic efforts are being previewed at Parallels Summit 2013, and in-depth reports will be released later this year.

Some of this year’s Parallels SMB Cloud Insights™ research findings include:

  • Storage is a strong upsell opportunity for Infrastructure-as-a-Service providers, and 50 percent of SMBs are willing to pay more for increased storage.
  • Website building tools are a key way to differentiate service providers’ offerings. Currently, 22 percent of U.S. SMBs are building and managing their websites with such tools, and 30 percent report they plan to adopt website building tools by 2015.

The latest research reports include worldwide market sizing, forecast and penetration rates of SMB cloud services, along with country-level breakouts for the United States, Brazil and Mexico. Findings are being shared first with the attendees of Parallels Summit 2013 in Las Vegas, an annual event that attracts a global audience comprised of hosting partners, independent software vendors, systems integrators, industry analysts and press from across the world.

“Parallels SMB Cloud Insights research is core to our commitment to help service providers make both strategic and tactical decisions about the rapidly growing market for SMB cloud services,” said Birger Steen, CEO of Parallels. “We are pleased with the responses we are receiving from our service provider partners and will continue making a substantial investment in our expertise and knowledge initiatives.”

Additional Parallels SMB Cloud Insights™ research findings include:

  • Globally, the 2012 cloud services market has grown to $45 billion USD as at least 6 million SMBs entered the cloud market for the first time last year. The global market will continue to grow at 28 percent CAGR through 2015 to a forecasted $95 billion USD.
  • In the United States, the SMB cloud market is now $18.9 billion USD and is forecast to grow at a 19 percent CAGR through 2015. This growth is driven by SaaS applications, which saw 60 percent growth in 2012. Additionally, 68 percent of SMBs indicated they would prefer to buy their cloud services as part of a discounted bundle.
  • In Brazil, Parallels predicts the SMB market will grow by 33 percent year-over-year for the next three years, reaching $2.6 billion USD by the end of 2015.
  • In Mexico, the SMB cloud services market grew 30 percent last year and will continue to grow at 45 percent over the next three years, making it one of the world’s fastest growing SMB markets.

Parallels SMB Cloud Insights™ reports outline the cloud services that have the most current and future appeal for SMBs across four key categories: Infrastructure-as-a-Service (IaaS), Web Presence and Web Applications, Hosted Communication and Collaboration, and Business Applications (also known as Software-as-a-Service). The new Global, U.S., Brazil and Mexico reports mark the third year of ongoing research in the Parallels SMB Cloud Insights™ series, which now includes unique reports for 14 countries, including the United Kingdom, France, Spain, Germany, the Netherlands, Poland, China, India, Japan, Australia and Russia. Regional roll-ups are also available for Europe and Asia Pacific. All 32 SMB Cloud Insights™ reports are available for download at and within the Parallels Service Provider PartnerNet Portal. The four new reports will be available online February 8, 2013.

In cases where service providers would like Parallels to take its research and insights deeper into their organizations, Parallels Cloud Acceleration Services provides a suite of professional services designed to define, build, launch and grow a service provider’s cloud business. The suite has been honed from hundreds of deployments of Parallels cloud enablement solutions. Parallels Cloud Acceleration Services deliver cloud product management and go-to-market consulting, giving service providers critical business thinking and analysis to help create a differentiated portfolio and customer experience.

About Parallels
Parallels is a worldwide leader in hosting and cloud service enablement and desktop virtualization. Founded in 1999, Parallels is a fast-growing company with more than 900 employees in North America, Europe, and Asia.

For more information, please visit, follow us on Twitter at, and Like Us on Facebook at

Source: New Industry Reports Unveiled by Parallels

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